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智能音箱會在18年步入全新高度嗎

信息來源:本站 日期:2018-10-25 

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據香港南中國早報1月16日,百度、阿里巴巴和中國的主要互聯網公司有豐富的內容和服務體系,對于促進智能音箱市場的需求具有很大的優勢。

如果上周在拉斯維加斯舉行的消費電子展(CES)、阿里巴巴、Jingdong、百度智能音箱顯示出下一階段的趨勢,那么中國的科技巨頭,正在押寶智能音箱將成為消費市場下的關鍵點。

智能音箱的銷售已在美國迅速增加,但在中國,他們仍然處于初級階段。智能音箱通常被認為是家庭虛擬助手,可以幫助用戶在網上滑行、預訂、查詢天氣、甚至訂購禮物。

為中國主要的互聯網公司,智能音箱不僅可以收集用戶的喜好,數據語音模式,也保證了用戶可以在他們的生態系統很長一段時間,這是特別有價值的電子商務服務提供商。

王繼平,助理副總裁說,”IDC在中國,2016的熱門話題是無人機。在2017,它是虛擬現實,2018將是人工智能揚聲器的爆炸。在中國的智能音箱發展緩慢是因為大多數消費者仍然習慣于使用手機和社交網絡提供的服務,和中國的智能音箱系統尚未完全成熟。

上周在CES上,百度推出了三智能設備與不同的核心功能,Sengled智能燈光音箱、PopIn Aladdin投影燈,和小魚智能音箱在家。

京東推出了一款8英寸屏幕的智能音箱——丁東,擁有攝像頭、人臉識別系統和視頻通話功能這一功能,允許用戶直接從Jingdong的網上零售平臺購買商品。阿里巴巴已經宣布了一項合作與聯合國的開放連接協議,可以連接天貓智能音箱與其他智能設備系統。

研究公司Canalys預計,智能音箱在中國的出貨今年將達到440萬臺,這是相形見絀的美國3840萬同期的出貨量。

Canalys的分析師盧瓷噢晨說,消費者習慣于在移動設備上的一個大屏幕,與屏幕的智能音箱將有更多的功能,將更受消費者歡迎。

不同的內容生態系統智能音箱供應商預計將在中國獲得更大的市場份額。百度和阿里巴巴已經擁有強大的內容生態系統,它們很可能出售基于現有用戶群的智能揚聲器。

“我們期待更多的智能音箱今年在中國市場,”Bryan Ma說,對客戶設備的研究和研發副總裁在亞太地區,IDC。



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